Supergirl Silk Reduction
Supergirl Silk Reduction is a mass-market synthetic neoprotein and dietary supplement invented by Dr. James Moonweed Wong. It is the dominant, most efficient and affordable neoprotein source on the market, endorsed by wavecasters for its long drip energy profile- a feature that supports extended time and high-load brain usage in the wavyverse.
Development
During the decade-long natural disaster The Long Typhoon, organic neoprotein became scarce and the affordability of Supergirl Silk Reduction put smaller businesses and traditional purveyors like Kiki's Orbital Silk neoprotein bar out of business. Dr. Wong developed Supergirl Silk Reduction to support the high-load brain usage of The Chalice Study as marine famine decimated the protein urchin population.
In an interview with business wavecast Indicators of Credibility, Dr. Wong reluctantly commented on his Nobel Solutions! Prize winning contribution to humankind: "How dare you drag my legacy down to the level of altruistic entrepreneur! The activity of Moonweed Airfarms is a sideshow to keep my Supergirl's stomach full and her brain gorgeous! Now, the thing about Destiny BOB is..."
Marketing
Chalice Wong of The Chalice Study, who renamed herself Chyna Horchow in 2074, gave Supergirl Silk Reduction its most notorious endorsement "Tastes awful!" during her series of Long Typhoon wavecasts. Consumption of Supergirl Silk Reduction exploded and has since been regarded as the gateway food to the wavyverse.
The Supergirl Silk motto remains to this day: "Tastes awful! So you know it works."