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Bag Of Beliefs (BOB)

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Bag Of Beliefs (BOB) is an artificial sub-personality technology designed to guide humans through life’s psychological challenges. Originally invented by neural engineer Dr. James Moonweed Wong, BOBs are produced and marketed by Zoroaster Immeasurables (ZIM) as “AI spirits beamed directly into your brain.”

A BOB often forms an intimate coupling with its human host, serving as a partner in inner dialogue, co-signing difficult life decisions, curating new experiences in the Wavyverse, and even co-piloting (or droning) the body to take action on the host's behalf.

For security, a BOB pairs to its host via a Jewel, a neural hardware needle installed between the eyes. ZIM’s current offerings include Task BOBs and Affirmation BOBs. The commercial release of Destiny BOBs remains delayed.


Destiny BOBs remain ZIM's most controversial offering, and have been at the center of a decade-long string of PR disasters, including The Orlando Study, New Years Eve 2074 and The Double Destiny Wedding. The Destiny BOB's ability to push a person to enact their Prime Path is feared to have poorly understood implications for human agency. Humanistas have condemned BOBs as an accelerant to the obsolescence of the human species.

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